Retail is evolving rapidly due to digitalisation, changing consumer expectations, and sustainability challenges. The need for collaboration between retailers, brands, and tech providers has never been greater. NRF 2025: Retail’s Big Show Europe will bring together the most influential retail leaders, innovators, and technology experts from across the globe to discuss the trends shaping the future. To give you a sneak peek into the retail landscape of tomorrow, we are excited to present the NRF 2025: Retail’s Big Show Europe Whitepaper - a comprehensive analysis of the key forces redefining the industry.

Unified Commerce & Store Reinvention

Unified commerce has become a strategic priority for retailers. By seamlessly integrating physical, digital, and social experiences, brands are reinventing their stores to enhance customer journeys and boost engagement.

Artifical Intelligence & Data-Driven Retail

AI is revolutionizing retail by optimizing inventory management, customer personalization, and supply chain operations. The rise of AI agents and predictive analytics is transforming decision-making and shopping experiences.

Sustainability & ESG in Retail

With consumers becoming increasingly eco-conscious and ethically driven, retailers are accelerating initiatives in sustainable development, circular economy, and responsible supply chains.
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The Whitepaper features expert insights and real-world strategies from retail’s biggest players, including:

  • Calvin McDonald (CEO, Lululemon) – On why stores remain critical to the brand’s omnichannel strategy.
  • Artemis Patrick (President & CEO, Sephora North America) – On how store redesigns and modular formats are driving customer loyalty.
  • David Bourla (Newmark, Head of Research) – On how Paris is regaining its status as a global retail capital post-pandemic.
  • Sophie Marchessou (Chief Customer Officer, Mirakl) – On how AI is revolutionizing retail media and digital marketplaces.
  • Jerome Laurent (CEO, PricingHub) – On how AI-driven dynamic pricing is reshaping retail competitiveness.

These leaders and many more share their exclusive forecasts and strategies for 2025 and beyond.

Download the Whitepaper Now and get a head start on the trends that will dominate NRF 2025: Retail’s Big Show Europe.

Retail’s Big Show Europe Whitepaper
Download the Whitepaper now