Unlock the Future of Retail: Download the NRF 2025: Retail's Big Show Europe Whitepaper Today!


Retail is evolving rapidly due to digitalisation, changing consumer expectations, and sustainability challenges. The need for collaboration between retailers, brands, and tech providers has never been greater. NRF 2025: Retail’s Big Show Europe will bring together the most influential retail leaders, innovators, and technology experts from across the globe to discuss the trends shaping the future.

To give you a sneak peek into the retail landscape of tomorrow, we are excited to present the NRF 2025: Retail’s Big Show Europe Whitepaper - a comprehensive analysis of the key forces redefining the industry.

Highlighted in the whitepaper

Key themes of Retail's Big Show Europe

Unified Commerce & Store Reinvention 

Unified commerce has become a strategic priority for retailers. By seamlessly integrating physical, digital, and social experiences, brands are reinventing their stores to enhance customer journeys and boost engagement.

Artifical Intelligence & Data-Driven Retail

AI is revolutionizing retail by optimizing inventory management, customer personalization, and supply chain operations. The rise of AI agents and predictive analytics is transforming decision-making and shopping experiences.

Sustainability & ESG in Retail

With consumers becoming increasingly eco-conscious and ethically driven, retailers are accelerating initiatives in sustainable development, circular economy, and responsible supply chains.
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The Whitepaper features expert insights and real-world strategies from retail’s biggest players, including:

  • Calvin McDonald (CEO, Lululemon) – On why stores remain critical to the brand’s omnichannel strategy.
  • Artemis Patrick (President & CEO, Sephora North America) – On how store redesigns and modular formats are driving customer loyalty.
  • David Bourla (Newmark, Head of Research) – On how Paris is regaining its status as a global retail capital post-pandemic.
  • Sophie Marchessou (Chief Customer Officer, Mirakl) – On how AI is revolutionizing retail media and digital marketplaces.
  • Jerome Laurent (CEO, PricingHub) – On how AI-driven dynamic pricing is reshaping retail competitiveness.

These leaders and many more share their exclusive forecasts and strategies for 2025 and beyond.

Download the Whitepaper Now and get a head start on the trends that will dominate NRF 2025: Retail’s Big Show Europe.

Retail’s Big Show Europe Whitepaper
Download the Whitepaper now